"I have an MBA from Adelphi University and a degree in Market Communications from New York Tech. I'm a marketing professional with 30+ years of diverse marketing experience for major brands. I can convey marketing's role in an organization; providing frameworks for analyzing a business, its customers, and its competitors; and show you how to develop a successful marketing strategy and use that strategy to communicate everything from pricing to promotion.

I can also address tactical challenges and present the plan to get buy-in throughout an organization, from the C-suite to the sales team, as well as use the marketing plan to guide outside agencies and vendors. Finally, you'll learn how to launch the campaign and measure its performance.

I enjoy the challenge of working with clients to develop a strong brand awareness and creating communications plans to enhance positioning and sales." less...